It’s Incredible How Little Fox Sports Website Has To Offer

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Several hours have passed since Villanova beat Michigan in the NCAA Tournament, yet the billion-dollar company that is Fox Sports doesn’t seem to care. Not one article or acknowledgment of the Wildcats’ victory, just a video from 16 hours prior featuring Nick Wright and Cris Carter talking about a potential Villanova championship. It was out-dated, poor, and a disgrace to sports media. They are supposed to be an industry leader, not some rinky-dink blog without a staff or budget.

This isn’t a knock on Wright or Carter, though, or all the other personalities on Fox Sports and Fox Sports 1. Instead, this is a problem that stems from Jamie Horowitz initial pivot-to-video idea and the people who failed to clean it up after Horowitz was ousted from the company. It simply does…not…work.

People want to read about stuff they just watched live. Hell, it’d even be acceptable to have reaction videos from some of the company’s talent roster. But to ignore big events until the following day, then post videos with limited shelf-lives, you’re shooting yourself in the foot.

It’s not rocket science: people are going to go somewhere else to get their content. After a few instances where you let a visitor down, they stop coming back. They become fans of The Ringer, or UPROXX, or even Slackie Brown. That can’t be the plan, right?

The numbers are damning and I imagine they’ve only gotten worse since the report above. Something needs to change over there. Fox Sports and Fox Sports 1 are awesome; FoxSports.com, however, is the furthest thing from awesome…or even acceptable.